New packaging and products for RadioShack stores - a quick look!

Ken GraceyKen Gracey Posts: 6,075
Hey all,

RadioShack is dead serious about their investment in the DIY/creator/inventor/entrepreneur/hobbyist electronics business, just to confirm the discussions going on around here. Parallax and many others have been working closely with RadioShack over the past year. And, shortly they'll be surfing the great wave that you've been riding for many years already. Everything offered is priced to take home, below spousal approval level if one exists.

Don't have much time to get into the details, but shortly you will find a significant selection of Parallax products at your local RadioShack. Depending on the store, it's likely to be one of these three scenarios: everything you see is stocked; the core Propeller and BASIC Stamp items plus a few sensors are in-stock; or they're a franchise dealer where they choose what they stock [because we are selling it to 5,000 stores - one at a time - all next week in Dallas!]. Below is a quick look into what's going on around here lately.

You have made this possible, by the way, not us. We're just trying to design and manufacture the finest quality product as a result of your inspiration, feedback and encouragement.

Ken Gracey

You will see some new sensors:

attachment.php?attachmentid=84228&d=1313700057

Some of the favorites:

attachment.php?attachmentid=84229&d=1313700058

Propellers, in RadioShack!

attachment.php?attachmentid=84227&d=1313700057

Could it get any better? An XBee Starter Pack that uses the Parallax documentation?

attachment.php?attachmentid=84226&d=1313700056
800 x 600 - 133K
800 x 600 - 135K
800 x 600 - 110K
800 x 600 - 128K
«13456710

Comments

  • 285 Comments sorted by Date Added Votes
  • GordonMcCombGordonMcComb Posts: 3,142
    edited August 2011 Vote Up0Vote Down
    Vast improvement!

    The old packaging was prone to good old "five-finger discounting," so that should help, too.

    These look made for the pegboard, though. Are they moving away from the drawers for these?

    -- Gordon

    PS: Nice new compass, BTW. I never got the old one to work reliably. Also like the mounting hole on it, so it's not just for breadboard play.
  • wjsteelewjsteele Posts: 697
    edited August 2011 Vote Up0Vote Down
    Very cool, Ken... now when I need something ASAP I have a bunch of places to go to get them!

    Bill
  • Bill HenningBill Henning Posts: 6,445
    edited August 2011 Vote Up0Vote Down
    Congratulations Ken!

    The new packaging looks fantastic!

    Now you should chase after "thesource.ca" - the Canadian equivalent of RS, which was bought by another company... but still carries the same products... Canada only has 10% of the population of the states, however an extra 10% never hurts; and I suspect Canadians buy more geek toys per capita.
    www.mikronauts.com / E-mail: mikronauts _at_ gmail _dot_ com / @Mikronauts on Twitter
    RoboPi: The most advanced Robot controller for the Raspberry Pi (Propeller based)
  • Bobb FwedBobb Fwed Posts: 1,115
    edited August 2011 Vote Up0Vote Down
    Very cool! I'm looking forward to the ready availability of many of the new parts.
    "Humanity is not yet sufficiently advanced to be willingly led by the discoverer's keen searching sense." – Nikola Tesla

    Some of my objects:
    MCP3X0X ADC Driver - Programmable Schmitt inputs, frequency reading, and more!
    Propeller-based Database (SPD-LW) - Making life easier and more readable for all your EEPROM storage needs.
    Check out my website (unrelated to this forum): NimonPro.com
  • davejamesdavejames Posts: 3,887
    edited August 2011 Vote Up0Vote Down
    ...very nice - great looks!
    Well-written documentation requires no explanation.
  • MicrocontrolledMicrocontrolled Posts: 2,452
    edited August 2011 Vote Up0Vote Down
    I literally just came back from the local electronics store, thinking how great it would be if they carried Propeller goods. Now, I come in, pop up Firefox, and see this thread.

    GREAT JOB PARALLAX!!!!!
    Projects, tutorials, and more! http://microcontrolled.com/
  • Ken GraceyKen Gracey Posts: 6,075
    edited August 2011 Vote Up0Vote Down
    These look made for the pegboard, though. Are they moving away from the drawers for these?

    -- Gordon

    Yes, Gordon, they're moving to the pegboards. You'll see several square feet of Parallax products. The Ping))) and PIR are coming out of the drawers for the party, but the Memsic2125 will stay in the drawers with some other items I forget to mention: joysticks, servos, and 5-position switches.

    Ken Gracey
  • Ron CzapalaRon Czapala Posts: 2,393
    edited August 2011 Vote Up0Vote Down
    Ken Gracey wrote: »
    Yes, Gordon, they're moving to the pegboards. You'll see several square feet of Parallax products. The Ping))) and PIR are coming out of the drawers for the party, but the Memsic2125 will stay in the drawers with some other items I forget to mention: joysticks, servos, and 5-position switches.

    Ken Gracey

    That is great news! If you need/want a device quickly it will be nice to grab one locally.
    I'm sure the prices will be a little higher from RS but...


    EDIT: What is the deal with the compass, altimeter and gyroscope modules? I don't see that in the Parallax store - are they new products that will be available here?
  • rod1963rod1963 Posts: 750
    edited August 2011 Vote Up0Vote Down
    Very, very cool. This is a positive change from the time the only electronic stuff they had was resisters, caps and assorted odds and ends stuffed away in the corner.

    This will be especially good for schools with robotics teams.
  • ctwardellctwardell Posts: 1,634
    edited August 2011 Vote Up0Vote Down
    With help from Parallax, Radio Shack may soon be a place where self-respecting geeks are willing to be seen!

    Way to go Ken and team.

    C.W.
  • RonPRonP Posts: 384
    edited August 2011 Vote Up0Vote Down
    Can't wait to go shopping.
    I like Pizza.
  • blittledblittled Posts: 680
    edited August 2011 Vote Up0Vote Down
    The peg board is coming back?? Great! I have fond memories of going to my local Radio Shack at least weekly as a teenager and looking at a full wall of pegboard stuff. I still have a SPO256 chip I bought there. With all those Parallax items I'll be going more often and I may need to get a second job to support my hobby :). Thanks for all your work Ken in getting Radio Shack to stock Parallax items!
  • bill190bill190 Posts: 769
    edited August 2011 Vote Up0Vote Down
    Just curious... Did you do any research as to the colors used on the packaging?

    In the past I have read that for products like Coke, Pepsi, Crest Toothpaste, etc., they will spend TONS of money researching what specific colors to use on their packages. I realize Parallax can't do that, but wondering if smaller companies take that into consideration as well?

    P.S. I like the colors!
  • Ken GraceyKen Gracey Posts: 6,075
    edited August 2011 Vote Up0Vote Down
    blittled wrote: »
    The peg board is coming back?? Great! I have fond memories of going to my local Radio Shack at least weekly as a teenager and looking at a full wall of pegboard stuff. I still have a SPO256 chip I bought there. With all those Parallax items I'll be going more often and I may need to get a second job to support my hobby :). Thanks for all your work Ken in getting Radio Shack to stock Parallax items!

    You're welcome, but it's the whole Parallax team and you that make this possible.

    There's an interesting generational gap about the value of RadioShack for this kind of product. Ask anybody over 35-40 if RadioShack had anything to do with their interest in electronics and the answer is an obvious "yes". Heck, I used to go there with Chip and we'd buy speaker drivers, 8-tracks, CB radios, soldering stations, etc. while my dad was waving around his free battery card to get another D-cell for our flashlights. But, check in with somebody younger and they primarily know RadioShack as a cell phone source. RadioShack is back in the electronics game and this perception will be altered. I'm not one to be "won over" but they're in this for real.
  • Ken GraceyKen Gracey Posts: 6,075
    edited August 2011 Vote Up0Vote Down
    bill190 wrote: »
    Just curious... Did you do any research as to the colors used on the packaging?

    In the past I have read that for products like Coke, Pepsi, Crest Toothpaste, etc., they will spend TONS of money researching what specific colors to use on their packages. I realize Parallax can't do that, but wondering if smaller companies take that into consideration as well?

    Yes, "lots" of research was done. The marketing people first waved our traditional light blue colors around the office, then a few other new colors. Captured a few yawns, some compliments, and some criticism. Then they showed up with this purple/blue scheme and everybody jumped up and down. Marketing research hereby concluded. Wish I could tell you a big story, but we're squeeky clean (did you see our new hand sanitizer line?).

    These packages are going everywhere, BTW: Fry's Electronics, hobby shops, and towards any other sources where you want to buy.

    Ken Gracey
  • davejamesdavejames Posts: 3,887
    edited August 2011 Vote Up0Vote Down
    Needed some 339 quad comparators to finish a project and I didn't want to spend the hour and a half driving to/from the local surplus store...so I check Radio Shack on line and found stock at the local store just a few minutes away.

    I was very surprised to see a visable increase in DIY products and kits in general and a noticable Parallax presence.

    I told the kid who was manning the store how pleased I was by this change. He was happy - didn't really undestand why I was so pleased, but he saw a happy customer.

    Maybe he'll pass the experience on to the store manager.
    Well-written documentation requires no explanation.
  • $WMc%$WMc% Posts: 1,879
    edited August 2011 Vote Up0Vote Down
    Great news
    __Walt McDonald__

    The Truth is out there
    It's not rocket-surgery
    I see why we don't have any water,All of the pipes are full of wires!
    E=WMc2
    Now with WiFi
    Not in the Spin Bunch
    import RPi.GPIO as GPIO

    ABB M202 certified
    ABB M211 certified
  • tobdectobdec Posts: 267
    edited August 2011 Vote Up0Vote Down
    Can't wait to see these on our shelf! ...that is if my manager decides to get them....
    Improvment....prototyping....radical development....call it whatever u want
    I call it "Having fun til it breaks...then makn it harder to break"
  • Phil Pilgrim (PhiPi)Phil Pilgrim (PhiPi) Posts: 21,323
    edited August 2011 Vote Up0Vote Down
    That retail packaging is very cool! Hat's off to Parallax's art department -- and to Ken and all the Parallax crew for making this happen! It's neat that you get the brand recognition, too, and didn't have to private label it as a RS-only product.

    Where will the actual packaging be done? (Rocklin? Ft. Worth? China?) That, in itself, is going to be a lot of work for the presumed volume.

    -Phil
    “Perfection is achieved not when there is nothing more to add, but when there is nothing left to take away. -Antoine de Saint-Exupery
  • tobdectobdec Posts: 267
    edited August 2011 Vote Up0Vote Down
    Will there be (displays) with pamplets and the such giving a run down of what all they do and what is offered?
    Improvment....prototyping....radical development....call it whatever u want
    I call it "Having fun til it breaks...then makn it harder to break"
  • RobotWorkshopRobotWorkshop Posts: 2,300
    edited August 2011 Vote Up0Vote Down
    Ken Gracey wrote: »
    Yes, Gordon, they're moving to the pegboards. You'll see several square feet of Parallax products. The Ping))) and PIR are coming out of the drawers for the party, but the Memsic2125 will stay in the drawers with some other items I forget to mention: joysticks, servos, and 5-position switches.

    Ken Gracey

    That is a good sign. The drawers work fine for a lot of parts but it is better to have your sensors, etc on a peg board. I recall seeing a couple of the PIR sensors at one Radio Shack that looked like they were caught in the draw when it closed and damaged the lens...

    Just make sure you send some stock to the Radio Shack on Mack Ave in Grosse Pointe Woods. That is close enough for me to walk to if I need to get something quick!

    Great news.

    Robert
  • localrogerlocalroger Posts: 3,015
    edited August 2011 Vote Up0Vote Down
    Just adding to the chorus of "this is fantastic." Great looking packaging and it'll be a real treat to be able to run down to the local RS if I have a sudden need for ... a QuickStart!
  • x5aintx5aint Posts: 4
    edited August 2011 Vote Up0Vote Down
    Awesome! Whenever I need a part or have an itch to create something I can head on over to my local RadioShack :thumb:
  • Oldbitcollector (Jeff)Oldbitcollector (Jeff) Posts: 8,083
    edited August 2011 Vote Up0Vote Down
    Congrats to Parallax for this second, bold step into Radio Shack.

    OBC
    <br>
  • Matt GillilandMatt Gilliland Posts: 1,406
    edited August 2011 Vote Up0Vote Down
    ...have an itch to create something...

    I suffer from the same embarrassing condition...
    Welcome to the Forums X5aint!

    -Matt
    - Matt Gilliland -
    - mattg@parallax.com
    - (916) 624-8333 x3018
  • Cole LoganCole Logan Posts: 196
    edited August 2011 Vote Up0Vote Down
    This is awesome. I always hated when I wanted to work on a project and I have to wait several days to get a part or have to pay an arm and a leg to get it the next day.
  • Jay B. HarlowJay B. Harlow Posts: 79
    edited August 2011 Vote Up0Vote Down
    Ken,
    Excellent news!

    Can't wait for product to show up at my local Radio Shack.

    Jay
  • wrightmewrightme Posts: 43
    edited August 2011 Vote Up0Vote Down
    as someone mentioned on the facebook post.....

    What is a "Gyrocope?" Tell us that was a "beta" package.
  • Matt GillilandMatt Gilliland Posts: 1,406
    edited August 2011 Vote Up0Vote Down
    IDEA! Follow me on this...

    Radio Shack suffers from having sales associates that are not "up to speed" on this stuff. We here on the Forums know how cool this stuff is.

    I have (3) Radio Shacks near me. I'm going to introduce myself to the guys/gals that work there and show them what can be done (and how to do it!) with this stuff.

    I'll get them up to speed on the *coolness* of what we all play with everyday.

    The majority of you Forumistas are great teachers here on the Forums - now, let's teach the Radio Shacks - one by one!

    In short: Teach the Stores how to have fun, so they can much more effectively communicate to their customers what we experience all the time, so they can have fun too.

    If many of you do the same in your neighborhoods - the number of newcomers would grow exponentially!

    It's a Win for all parties.

    Who's with me?

    Hoorah!
    -Matt
    - Matt Gilliland -
    - mattg@parallax.com
    - (916) 624-8333 x3018
  • RonPRonP Posts: 384
    edited August 2011 Vote Up0Vote Down
    Great idea Matt.
    It seems to me every time I go into a Radio Shack at least in my area anyway, that the sales associates are processing some kind of cell phone payment. One cell phone payment after another. They have become a Cell Phone Payment Processing Center. If you could get their attention between payments you might be able to show them a thing or two. Just my observations.

    Ron
    I like Pizza.
Sign In or Register to comment.